|The award winning Caterham Stand at the Autosport International Show 2013|
The Caterham Group’s first exhibition as a united set of companies at this year’s Autosport International Show was a huge success, with the display winning the show’s Best Overall Stand award.
Showcasing, for the first time, the expertise of Caterham’s Composites and Technology & Innovation (CTI) arms alongside the iconic brand’s road and race cars, the display was executed by exhibition and events expert, SO Group.
Alongside the first prototype of the Caterham CK-01 racing kart and various Seven track and road cars, the stand featured Caterham F1 Team’s 2012 F1 car and a selection of engineering projects spearheaded by CTI.
These included a high-output development engine for the Seven, a supercharger concept and a carbon fibre composite car door, all displayed on bespoke stands.
Caterham Marketing & Communications Manager, James Drake, said: “It’s wonderful that, on the first occasion that all the arms of the Caterham Group come together, our stand is impactful and interesting enough to be voted the best at the Autosport show.
“We’re over the moon and I can’t recommend the SO Group highly enough – our stand manager, Simon Clifton and his front-line troops were brilliant throughout the build and management of what was Caterham’s biggest ever Autosport International stand.”
SO Group Sales Director Simon Clifton said: “We were asked by The Caterham Group to be involved with their exhibition at conception stage. They had a very clear vision of what was required from the stand and SO Group has thoroughly enjoyed helping them bring that vision to life.
“We were overjoyed to learn about their win at the Autosport Show and look forward to working with them in the future.”
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